Benefits

What you’ll notice, and when.

Some of it the first morning. Some of it by week three. Some of it you never feel, and it matters most. Everything here comes from a human trial at or under the dose in your mug.

Focus Mental energy Mental clarity Fatigue Sleep

Recall Stress and mood Strength Endurance Heart Glucose

Blood pressure Immunity Joints Mood Memory under stress

In order of arrival

Signal

Build

Fuel

Protect

Clear

The first hour

Focus arrives.

Coffee with L-theanine, the amino acid in green tea that takes the edge off caffeine: sharper attention and less distraction from the first cup³⁰.

In the mug
Coffee, L-theanine, rhodiola
In Rewire too

The first morning

Energy, on two fuels at once.

Your brain burns glucose and ketones side by side. The mug carries both: 5 grams of sugar, and MCT oil your liver turns into ketones⁴⁰. Creatine, at 9 g (5 g in Rewire), fuels the brain as well as the body⁴¹. No crash at hour four.

In the mug
Sugar, MCT oil, creatine
In Rewire too

The first morning

Brain fog lifts.

Brain fog: the thought is there and you cannot quite reach it. It lifts with the first mug. Caffeine with L-theanine sharpens attention and reaction³⁰, while MCT's ketones open the brain's second energy channel, bringing clarity and quieting the noise⁴⁰. What keeps it lifted builds over weeks: creatine at 9 g (5 g in Rewire) raises brain phosphocreatine, the reserve that thinking draws from, over eight weeks⁴¹.

In the mug
Coffee, L-theanine, MCT oil, creatine
In Rewire too

Weeks two to four

The deeper fatigue lifts.

Rhodiola acts within two weeks⁵¹, creatine within the first week⁴¹. Underneath, NAD+ — the coenzyme every cell uses to make energy, and which falls with age — doubles in the blood by day fourteen², while creatine keeps building in the brain³.

"Way more fatigued without it. Those couple weeks I was drinking your coffee daily, I felt amazing."

— Pilot customer, two weeks on, one week off

This works while you take it³⁹.

In the mug
Creatine, NMN
In Rewire too

Month three

Recall sharpens.

The last to arrive: twelve weeks is how long the brain takes to replace nine-tenths of its mitochondria³³, with lion’s mane supplying the NGF to build them well. A protocol, not a pick-me-up.

In the mug
Lion’s mane, PQQ, creatine
In Rewire too

Every day, unfelt

The cycle, running.

Below sensation, not below measurement. By day your cells signal for new mitochondria, build them, fuel them, and protect them; by night they clear the worn ones out. Clearing fades most with age, and spermidine raises it³². One morning mug carries all five stages.

Apigenin slows CD38, the enzyme that uses up most of the body’s NAD+⁴⁶. Taken every morning, it builds over three weeks⁴⁷.

In the mug
Lion’s mane, NMN, creatine, ergothioneine, spermidine, apigenin

Along the way

What else it does.

Each one at or under the amount in the mug. The marker on each card is where it lands on the timeline above.

Weeks two to four

Stress and mood

Lower anxiety, better mood, and better sleep after a month²¹.

In the mug
L-theanine, rhodiola
In Rewire too

Weeks two to four

Mood

Reishi eases anxiety and lifts mood and vitality over a month⁵⁹.

In the mug
Reishi

Week six

A lower heart-risk marker

Six weeks of betaine lowers high homocysteine, the amino acid that tracks heart risk, by 12%²³.

In the mug
Betaine

Week six

Memory under stress

Six weeks of phosphatidylserine brings a chronically stressed cortisol response back to normal⁵⁵ and improves recall⁶⁰.

In the mug
Phosphatidylserine

Weeks ten to twelve

Healthy glucose metabolism

Ten weeks of NMN improves how the body handles glucose³⁷. Twelve weeks of creatine lowers HbA1c, the three-month blood-sugar marker³⁸.

In the mug
NMN, creatine
In Rewire too

Month three

Memory

Memory improves over twelve weeks of PQQ²⁶, and recall that had begun to slip comes back over sixteen weeks of lion’s mane³⁹. A year of erinacine A improves cognition and daily function¹.

In the mug
Lion’s mane, PQQ, creatine
In Rewire too

Month three

Mental fatigue

Twelve weeks of ubiquinol, the active form of CoQ10: everyday fatigue eases, less tired and less sleepy after a long mental task²⁷.

In the mug
Ubiquinol

Month three

Joints

Knee pain after exercise eases by week twelve on collagen peptides⁵⁸.

In the mug
Collagen peptides

Weeks six to eight

Blood pressure

Six to eight weeks of pterostilbene lowers systolic blood pressure by 7.8 mmHg³⁵.

In the mug
Pterostilbene

Throughout

Immunity

Reishi β-glucan raises T-cell and natural-killer counts⁵⁶. Eight weeks of cordyceps raises first-line immune activity when it runs low⁵⁴.

In the mug
Reishi, cordyceps

Throughout

Strength

Creatine builds strength and lean mass, the most replicated finding in sports nutrition³⁴.

In the mug
Creatine
In Rewire too

Weeks two to twelve

Endurance

Cordyceps raises the point where lactate starts to build, over twelve weeks⁶⁶, and after three weeks you last longer at full effort⁶⁷. Creatine refills the reserve between hard efforts, so you can repeat them³⁴. Taurine raises exercise time and distance within two weeks⁵⁰. Luteolin raises the oxygen your muscles pull from the blood⁵². NMN raises how far you can walk over two months²⁸. Reishi raises VO₂max and work capacity over a month⁵⁹. MCT raises the fat you burn⁶⁴.

In the mug
Cordyceps, creatine, taurine, luteolin, NMN, reishi, MCT
In Rewire too

Rate your week. Take $7 off your first pack.

Focus, mental energy, mental clarity, fatigue, endurance, and sleep — six questions, about a minute. After that, $1 toward every pack for each day you rate, up to $7 a pack. Your own progress chart.

We save your ratings to show your progress, and aggregate anonymously to track trends. Never sold, and deleted on request.