Maeve Labs

Focus from the first mug.

Rewire Coffee™: the first three stages of the mitochondrial cycle — Signal, Build and Fuel — in the morning mug you already pour. Coffee with lion's mane, NMN and creatine at their studied doses, and L-theanine, so the focus comes in smooth. $2 a mug.

Rate your week, take $7 off your first pack Buy · $14 a pack

Two hands wrapped around a warm mug of Rewire Coffee™

The first week.

The first mug.

Focus comes with the first mug. Caffeine with L-theanine: attention holds for hours while distraction falls³⁰. Two fuels, sugar and MCT's ketones, so the energy holds through the afternoon⁴⁰.

Day five.

Creatine builds over the first week. The reserve your thinking draws from fills, and the afternoon slump loses its grip⁴¹.

Week two.

By day fourteen NAD⁺ doubles at our dose of NMN². Rhodiola carries you through the long stretch, steady where you would normally fade⁵¹.

Week eight.

In lion's mane studies, recall improves by week eight³⁹.

Three stages.

Signal

Lion's mane's erinacines and hericenones send NGF, which grows neurons and wires new connections between them¹. Caffeine with L-theanine sets the attention.

Build

NMN raises NAD⁺, the coenzyme every cell spends to make energy and repair itself², and riboflavin turns the spent form back into NAD⁺⁶.

Fuel

Sugar and MCT feed the mitochondria on two channels at once⁴⁰. Creatine holds the reserve³. Rhodiola holds you steady under load⁵¹.

The whole cycle, all five stages, is Essential™: 23 actives, $5 a mug. →

Every dose, next to its study.

Lion's mane mycelium, erinacines A and C

1,000 mg¹

Lion's mane fruiting body, hericenones C, D and E

1,000 mg⁴²

Creatine monohydrate

5,000 mg³

MCT

4,200 mg⁴⁰

NMN

1,000 mg²

L-theanine

200 mg²¹

Rhodiola rosea

170 mg⁵¹

Riboflavin

10 mg⁶

All eight at or above the dose their human studies used. The whole table is on Evidence.

Rewire Coffee™

$2 a mug

$14 a pack of seven; $10.50 when you rate every day.

Coffee with a touch of maple and cinnamon. One sachet, hot water, stir.

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Rate your week. Take $7 off your first pack.

Focus, mental energy, mental clarity, fatigue, endurance, and sleep — six questions, about a minute. After that, each day you rate takes $1 off your next pack of Essential, or 50¢ off your next pack of Rewire. Your own progress chart.

We save your ratings to show your progress, and aggregate anonymously to track trends. Never sold, and deleted on request.